[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"article-info-1647":3,"article-recommend-1647":24,"article-hot-1647":45},{"id":4,"title":5,"userId":6,"coverImage":7,"content":8,"top":9,"categoryId":10,"categoryType":11,"status":12,"recommended":9,"viewsCount":13,"description":5,"keywords":14,"keyDescription":14,"createdAt":15,"updatedAt":16,"deletedAt":17,"prev":18,"next":21},1647,"微信会员卡管理系统具体如何帮助门店拓客引流，提升业绩？","1","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2019032015595915136076.jpg","\u003Cp style=\"line-height: 2em; text-align: left;\">传统的实体行业强调产品致胜，但在如今“酒香也怕巷子深”的互联网时代，缺少营销工具以及会员理念，商家将寸步难行。则是营销致胜。基于会员的营销体系将会是当下实体经济的核心经营战略，也是维持企业长久经营发展的重点。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">会员营销的的方式多种多样，比如会员积分，会员活动，会员折扣等等。其中常见且具有高性价比的会员营销方式自然就是微会员营销。原因如下：\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">1、打开率高：微信会员关注门店微信服务号，商家发布的营销信息以及会员消费提醒等信息能够直接在聊天页面展示。　　\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">2、增加用户粘性的最好方式：通过微信公众号在节假日可以定时给门店微信会员发送节日祝福，维护老客户，唤醒老客户并对品牌加深印象。\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">3、推送优惠活动最好的方式：可以在任何节日或是购物节给会员推送店铺优惠活动，折扣活动，促销活动，附加店铺优惠信息。借助微信图文丰富的展现形式，商家可编辑图文、音频以及视频、H5等从细节方面详细介绍活动信息以及产品特点，吸引会员购买。还可以针对会员推送相关的优惠活动促销信息，提高到店率以及复购率，增加消费的频次。\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">4、性价比最高的会员营销方式：使用微信会员卡管理系统，商家只需要授权绑定已认证的微信服务号（认证费用一年300元），即可免费发送营销信息，营销成本低，效果有保障。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">那么，云上铺\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002F\" target=\"_blank\" title=\"微信会员卡管理系统\">\u003Cstrong>微信会员卡管理系统\u003C\u002Fstrong>\u003C\u002Fa>具体如何帮助门店拓客引流，提升业绩呢？\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"text-align:center\">\u003Cimg src=\"https:\u002F\u002FcmsImage.yunvip123.cn\u002Fimage\u002F20190320\u002F6368869390330918287347857.jpg\" title=\"拓客引流\" alt=\"拓客引流\" width=\"690\" height=\"459\" border=\"0\" vspace=\"0\" style=\"width: 690px; height: 459px;\"\u002F>\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">\u003Cstrong>如何吸纳会员？\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">长期的经营活动，部分商家会有意识的积累一些常客、老客户（即会员），并保存记录下了会员的基本信息以及联系方式等资料。通过对这部分客户消费时的观察回访，能够帮助门店总结分析出门店潜在客户的用户画像，从而在普遍的客户群体中筛选出具有营销价值的目标客户，针对这部分客户开展优惠活动，吸引其进店消费，继而成为会员。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">当然，上面是较为传统的拓客方式，使用微信会员卡管理系统，开通扫码支付，门店获客更加快捷、顾客进店消费，支付即会员，在消费结算页面，自动赠送顾客门店专属\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002FIntroduce\u002FWeVipCard.html\" target=\"_blank\" title=\"微信会员卡\">\u003Cstrong>微信会员卡\u003C\u002Fstrong>\u003C\u002Fa>一张，会员点击会员卡，自助填写会员信息即可完成注册。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"text-align:center\">\u003Cimg src=\"https:\u002F\u002FcmsImage.yunvip123.cn\u002Fimage\u002F20190320\u002F6368869413393229624305093.png\" title=\"微信会员卡\" alt=\"微信会员卡\" width=\"800\" height=\"424\" border=\"0\" vspace=\"0\" style=\"width: 800px; height: 424px;\"\u002F>\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">为吸引会员到店，商家可设置优惠活动，如无门槛支付即送5元代金券，从而吸引潜在客户进店。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">\u003Cstrong>个性化营销，培养忠实会员\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">门店\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002FIntroduce\u002FMemberMarketing.html\" target=\"_blank\" title=\"会员营销\">\u003Cstrong>会员营销\u003C\u002Fstrong>\u003C\u002Fa>切忌“广撒网”，由于不同会员消费偏好的差异，需要针对不同消费属性的会员群体开展个性化营销活动，才能收获更多会员客户的好感，提升会员忠诚度。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">\u003Cstrong>那么商家到底怎么区分会员群体，精准营销呢?\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">通过微信会员卡管理系统后台记录的会员消费数据，做大数据分析，根据会员消费频次、消费喜好、消费能力以及消费客单价等属性，对门店会员进行标签分组，这样商家在制定营销计划时，即可根据个性化的会员标签，来确定活动目标以及实施方案。采取这种营销方式，能够让商家的营销成本真正花在“刀刃”上，既保证营销效果，还节约了成本，两全其美。\u003C\u002Fp>",0,1072,77,1,1061,"微信会员卡管理系统，微信会员卡，个性化营销，会员营销","2019-03-20 15:40:08","2026-11-12 14:14:00",null,{"id":19,"title":20},1648,"收银系统你了解多少？无人自助收银好用与否？",{"id":22,"title":23},1645,"使用实体零售会员管理系统提高门店经营效率",[25,32,39],{"id":26,"title":27,"coverImage":28,"description":29,"categoryId":10,"categoryType":11,"top":9,"viewsCount":30,"recommended":12,"status":12,"createdAt":31},6819,"馆客多助力宜昌耀动乒乓球馆打造卷帘 + 灯光一体化自助方案","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20261109\u002FTFApeGJS1794193338306.png","自助乒乓球馆想要脱离人工值守，隔断卷帘、灯光的自动化联动是一大难点。馆客多通过软件对接升降机，实现耀动乒乓球馆用户下单之后自动升起卷帘，整套场地设备跟随订单自动运转，落地真正的自助运营模式。",132,"2026-11-09 11:03:19",{"id":33,"title":34,"coverImage":35,"description":36,"categoryId":10,"categoryType":11,"top":9,"viewsCount":37,"recommended":12,"status":12,"createdAt":38},6818,"2026年乒乓球馆SaaS系统和本地部署，怎么选","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20261109\u002FKBnRHGRC1794193212761.jpg","乒乓球馆SaaS系统",137,"2026-11-09 11:01:43",{"id":40,"title":41,"coverImage":42,"description":43,"categoryId":10,"categoryType":11,"top":9,"viewsCount":30,"recommended":12,"status":12,"createdAt":44},6817,"2026年乒乓球馆SaaS系统，小馆用得起吗","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20261109\u002FZXrRWSfj1794193090831.jpg","很多小馆老板一听\"SaaS\"就觉得贵：年年交钱，还不如一次买断。但实际算下来，小馆用SaaS往往比买断更划算，前提是选对方案。","2026-11-09 10:59:50",[46,53,59,66,72],{"id":47,"title":48,"coverImage":49,"description":50,"categoryId":10,"categoryType":11,"top":9,"viewsCount":51,"recommended":12,"status":12,"createdAt":52},6095,"美容院会员流失严重怎么办？沉睡唤醒方案实测有效","https:\u002F\u002Ferp-image.yunvip123.com\u002F761f6cb0-1512-4d0e-a995-0bb583a8cd75.png","美容院会员流失率普遍在40%-60%。通过沉睡客户筛选、定向发券、电话回访、专属活动四步走，某美容院3个月唤醒了120+沉默客户，复购率提升35%。",4993,"2026-07-06 14:31:36",{"id":54,"title":55,"coverImage":56,"description":55,"categoryId":10,"categoryType":11,"top":9,"viewsCount":57,"recommended":9,"status":12,"createdAt":58},1283,"云上铺微信会员卡特色功能介绍","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2017121511261835851375.jpg",4990,"2017-12-15 11:22:46",{"id":60,"title":61,"coverImage":62,"description":63,"categoryId":10,"categoryType":11,"top":9,"viewsCount":64,"recommended":12,"status":12,"createdAt":65},6116,"美发店次卡管理怎么做？记错次数最伤顾客信任","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20260707\u002FmjWKAdhJ1783415683057.jpg","次卡管理最怕记错——多扣一次客户翻脸，少扣一次门店亏钱。用系统自动扣次，每次消费自动减次、余额实时可查，从根上解决这个问题。",4792,"2026-07-07 08:12:51",{"id":67,"title":68,"coverImage":69,"description":68,"categoryId":10,"categoryType":11,"top":9,"viewsCount":70,"recommended":9,"status":12,"createdAt":71},1305,"美发店免费会员卡系统","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2018013110423934386474.jpg",4604,"2018-01-31 10:22:46",{"id":73,"title":74,"coverImage":75,"description":76,"categoryId":10,"categoryType":11,"top":9,"viewsCount":77,"recommended":12,"status":12,"createdAt":78},6103,"美发店收银系统哪个好用？发型师都说这款顺手","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20260706\u002FWYRDzwkW1783325797577.jpg","美发店收银讲究快——剪完一个接着一个，收银慢了后面排队。发型师反馈操作简单的系统最受欢迎，云上铺美发版界面直观，开单收银3秒搞定。",4261,"2026-07-06 14:32:04"]