[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"article-info-1738":3,"article-recommend-1738":24,"article-hot-1738":46},{"id":4,"title":5,"userId":6,"coverImage":7,"content":8,"top":9,"categoryId":10,"categoryType":11,"status":12,"recommended":9,"viewsCount":13,"description":5,"keywords":14,"keyDescription":14,"createdAt":15,"updatedAt":16,"deletedAt":17,"prev":18,"next":21},1738,"做好会员营销对商家有什么好处？","1","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2019042214261575688465.jpg","\u003Cp style=\"line-height: 2em;\">会员营销作为当下最受商家青睐的营销方式，对于门店客情维护、业绩提升以及经营管理都起着至关重要的作用。商家积累会员，提供会员专享权益以及差异化的消费体验，然后通过一系列的会员营销活动，培养会员忠诚度，能够有效提高产品复购率。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em;\">\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002FIntroduce\u002FMemberMarketing.html\" target=\"_blank\" title=\"会员营销\">\u003Cstrong>会员营销\u003C\u002Fstrong>\u003C\u002Fa>是一种基于会员管理的营销方法，商家通过引导散客注册会员，统计会员信息以及消费数据，分析并挖掘用户的后续消费力汲取终身消费价值，并通过\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002FIntroduce\u002FRecommend.html\" target=\"_blank\" title=\"会员推荐\">\u003Cstrong>会员推荐\u003C\u002Fstrong>\u003C\u002Fa>转介绍等方式，将一个用户的价值实现最大化。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: center;\">\u003Cimg src=\"https:\u002F\u002FcmsImage.yunvip123.cn\u002Fimage\u002F20190422\u002F6369153924762073784425699.jpg\" title=\"会员营销\" alt=\"会员营销\" width=\"640\" height=\"360\" border=\"0\" vspace=\"0\" style=\"width: 640px; height: 360px;\"\u002F>\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em;\">开展会员营销，可以帮助商家分析会员的消费行为、消费喜好、消费客单价以及产品喜好等信息，并进行活动预估与判断。再通过积分营销、分级营销等多种办法，做好精细化营销，全面提升会员消费满意度，增加会员的粘性和活跃度。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em;\">\u003Cstrong>做好会员营销对商家有什么好处？\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em;\">1、口碑质量提升\u003C\u002Fp>\u003Cp style=\"line-height: 2em;\">商家营销的过程中，根据门店的实际情况来制定营销方案，更好的刺激顾客的消费行为，比如使用云上铺\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002F\" target=\"_blank\" title=\"免费会员管理系统\">\u003Cstrong>免费会员管理系统\u003C\u002Fstrong>\u003C\u002Fa>的短信功能，节假日给会员发送问候短信，会员生日发送祝福短信等方式加强营销的效果。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: center;\">\u003Cimg src=\"https:\u002F\u002FcmsImage.yunvip123.cn\u002Fimage\u002F20190422\u002F6369153949996121418613591.jpg\" title=\"免费会员管理系统\" alt=\"免费会员管理系统\" width=\"640\" height=\"457\" border=\"0\" vspace=\"0\" style=\"width: 640px; height: 457px;\"\u002F>\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em;\">2、培养会员的忠诚度\u003C\u002Fp>\u003Cp style=\"line-height: 2em;\">门店的会员是非常好的品牌宣传媒介，商家为进店消费的会员提供全面的会员服务，通过优惠和关怀的方式完善提升会员的消费体验，提升会员进店消费的频率并收获会员口碑，能够有效吸引新的消费者进店体验，并提升新老会员忠诚度。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em;\">3、缩短会员与商家之间的差距\u003C\u002Fp>\u003Cp style=\"line-height: 2em;\">会员领取门店微信会员卡，自助激活会员，关注门店微信公众号，这样下次进店消费时，商家可设置自动推送电子优惠劵至会员微信，提醒会员领取新的优惠劵，带动会员的二次消费，促进会员的消费欲望。同时加强商家和会员之间的联系。\u003C\u002Fp>\u003Cp>\u003C\u002Fp>",0,1072,77,1,1353,"免费会员管理系统,会员营销,微信会员卡,短信营销","2019-04-22 14:03:55","2026-11-12 15:46:14",null,{"id":19,"title":20},1739,"如何应对实体门店会员管理困扰？",{"id":22,"title":23},1737,"门店如何使用免费会员管理系统开展个性化营销？",[25,32,39],{"id":26,"title":27,"coverImage":28,"description":29,"categoryId":10,"categoryType":11,"top":9,"viewsCount":30,"recommended":12,"status":12,"createdAt":31},6819,"馆客多助力宜昌耀动乒乓球馆打造卷帘 + 灯光一体化自助方案","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20261109\u002FTFApeGJS1794193338306.png","自助乒乓球馆想要脱离人工值守，隔断卷帘、灯光的自动化联动是一大难点。馆客多通过软件对接升降机，实现耀动乒乓球馆用户下单之后自动升起卷帘，整套场地设备跟随订单自动运转，落地真正的自助运营模式。",132,"2026-11-09 11:03:19",{"id":33,"title":34,"coverImage":35,"description":36,"categoryId":10,"categoryType":11,"top":9,"viewsCount":37,"recommended":12,"status":12,"createdAt":38},6818,"2026年乒乓球馆SaaS系统和本地部署，怎么选","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20261109\u002FKBnRHGRC1794193212761.jpg","乒乓球馆SaaS系统",137,"2026-11-09 11:01:43",{"id":40,"title":41,"coverImage":42,"description":43,"categoryId":10,"categoryType":11,"top":9,"viewsCount":44,"recommended":12,"status":12,"createdAt":45},6817,"2026年乒乓球馆SaaS系统，小馆用得起吗","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20261109\u002FZXrRWSfj1794193090831.jpg","很多小馆老板一听\"SaaS\"就觉得贵：年年交钱，还不如一次买断。但实际算下来，小馆用SaaS往往比买断更划算，前提是选对方案。",133,"2026-11-09 10:59:50",[47,54,60,67,73],{"id":48,"title":49,"coverImage":50,"description":51,"categoryId":10,"categoryType":11,"top":9,"viewsCount":52,"recommended":12,"status":12,"createdAt":53},6095,"美容院会员流失严重怎么办？沉睡唤醒方案实测有效","https:\u002F\u002Ferp-image.yunvip123.com\u002F761f6cb0-1512-4d0e-a995-0bb583a8cd75.png","美容院会员流失率普遍在40%-60%。通过沉睡客户筛选、定向发券、电话回访、专属活动四步走，某美容院3个月唤醒了120+沉默客户，复购率提升35%。",4993,"2026-07-06 14:31:36",{"id":55,"title":56,"coverImage":57,"description":56,"categoryId":10,"categoryType":11,"top":9,"viewsCount":58,"recommended":9,"status":12,"createdAt":59},1283,"云上铺微信会员卡特色功能介绍","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2017121511261835851375.jpg",4990,"2017-12-15 11:22:46",{"id":61,"title":62,"coverImage":63,"description":64,"categoryId":10,"categoryType":11,"top":9,"viewsCount":65,"recommended":12,"status":12,"createdAt":66},6116,"美发店次卡管理怎么做？记错次数最伤顾客信任","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20260707\u002FmjWKAdhJ1783415683057.jpg","次卡管理最怕记错——多扣一次客户翻脸，少扣一次门店亏钱。用系统自动扣次，每次消费自动减次、余额实时可查，从根上解决这个问题。",4792,"2026-07-07 08:12:51",{"id":68,"title":69,"coverImage":70,"description":69,"categoryId":10,"categoryType":11,"top":9,"viewsCount":71,"recommended":9,"status":12,"createdAt":72},1305,"美发店免费会员卡系统","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2018013110423934386474.jpg",4604,"2018-01-31 10:22:46",{"id":74,"title":75,"coverImage":76,"description":77,"categoryId":10,"categoryType":11,"top":9,"viewsCount":78,"recommended":12,"status":12,"createdAt":79},6103,"美发店收银系统哪个好用？发型师都说这款顺手","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20260706\u002FWYRDzwkW1783325797577.jpg","美发店收银讲究快——剪完一个接着一个，收银慢了后面排队。发型师反馈操作简单的系统最受欢迎，云上铺美发版界面直观，开单收银3秒搞定。",4261,"2026-07-06 14:32:04"]