[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"article-info-1701":3,"article-recommend-1701":24,"article-hot-1701":46},{"id":4,"title":5,"userId":6,"coverImage":7,"content":8,"top":9,"categoryId":10,"categoryType":11,"status":12,"recommended":9,"viewsCount":13,"description":5,"keywords":14,"keyDescription":14,"createdAt":15,"updatedAt":16,"deletedAt":17,"prev":18,"next":21},1701,"如何借助会员积分软件带动会员重复消费？","1","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2019040815492450005005.jpg","\u003Cp style=\"line-height: 2em; text-align: left;\">移动互联网的发展，使得线上购物更加便利，越来越多的消费者逐渐对网购产生“依赖”，造成线下实体店客源丢失，行业竞争更加激烈。有限的资源促使着商家优化完善产品服务，注重用户体验，并通过有效地营销手段，来帮助企业占据竞争优势。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">使用云上铺会员积分软件，开展门店\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002FIntroduce\u002FMemberMarketing.html\" target=\"_blank\" title=\"会员营销\">\u003Cstrong>会员营销\u003C\u002Fstrong>\u003C\u002Fa>，可以有效地提升企业品牌吸引力，帮助企业营销推广，从而大大提高门店在行业竞争中的存活率。通过会员营销，逐渐培养其客户忠诚度，树立品牌形象。充分挖掘客户需求，有的放矢，挖掘潜在客户并维护好老客户，从而刺激会员客户的消费活跃，增强消费黏性，带动业绩稳定、持续增长。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">门店搭建会员体系，并借助\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002F\" target=\"_blank\" title=\"会员积分软件\">\u003Cstrong>会员积分软件\u003C\u002Fstrong>\u003C\u002Fa>，完善会员管理及会员营销工作，旨在增强会员忠诚度与活跃度，并完善会员的消费体验，进而收获会员认可，带动会员重复消费，有效避免会员的流失。而在这其中，会员积分扮演着不可或缺的重要角色。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"text-align:center\">\u003Cimg src=\"https:\u002F\u002FcmsImage.yunvip123.cn\u002Fimage\u002F20190408\u002F6369033521371798797797882.jpg\" title=\"门店经营\" alt=\"门店经营\" width=\"800\" height=\"788\" border=\"0\" vspace=\"0\" style=\"width: 800px; height: 788px;\"\u002F>\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">门店设置商品积分规则，引导会员消费累积积分，可到店兑换对应积分礼品，或消费时进行抵扣，让“利”于会员，让会员真实地感受到优惠，自然能够得到会员的好感。而积分的累积则需要会员长期、频繁的消费，有效阻止了会员的沉睡。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">并且商家在会员积分软件后台完成门店公众号授权之后，还可以丰富会员积分获取渠道，如微信签到、积分游戏等，这样也能防止会员因获取方式单一，而逐渐丧失兴趣。在此同时商家还可以在后台设置积分兑换商城，已领取\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002FIntroduce\u002FWeVipCard.html\" target=\"_blank\" title=\"微信会员卡\">\u003Cstrong>微信会员卡\u003C\u002Fstrong>\u003C\u002Fa>并注册的门店会员可自助进行积分兑换，大大提升会员的活跃度，黏性度。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">店铺划分会员等级，制定会员成长体系，以会员积分为等级成长值，区分不同消费属性的会员，进行差异化的管理及营销，能够帮助门店制定更精准、高效的管理规则以及营销活动。通过明确化的会员权益以及服务差异，让高等级会员感受到尊贵感，并刺激低等级会员提升等级，既满足了会员需求，也有效地唤起了会员的消费积极性，对于维护门店客源有着至关重要的作用。\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"text-align:center\">\u003Cimg src=\"https:\u002F\u002FcmsImage.yunvip123.cn\u002Fimage\u002F20190408\u002F6369033529228448135795682.jpg\" title=\"会员积分营销\" alt=\"会员积分营销\" width=\"800\" height=\"534\" border=\"0\" vspace=\"0\" style=\"width: 800px; height: 534px;\"\u002F>\u003C\u002Fp>\u003Cp>\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">长期的会员积分营销，能够逐渐养成会员的消费习惯以及消费偏好，这样在顾客面临消费选择时，自然会首先考虑他注册过会员的店铺。而要做好这点，就需要让会员体验到积分的价值所在，通俗点讲就是让顾客知道自己为什么要去赚取积分，赚取积分的好处，积分能在商品消费的途中产生什么价值，这样顾客才会心甘情愿的去完成积分任务，实现商家制定积分体系的价值。\u003C\u002Fp>\u003Cp>\u003C\u002Fp>",0,1072,77,1,1032,"会员积分软件，重复消费，会员积分，会员营销","2019-04-08 15:36:37","2026-11-12 07:46:56",null,{"id":19,"title":20},1702,"云上铺会员积分软件轻松搞定积分营销",{"id":22,"title":23},1700,"云上铺母婴店会员收银软件有哪些优点？",[25,32,39],{"id":26,"title":27,"coverImage":28,"description":29,"categoryId":10,"categoryType":11,"top":9,"viewsCount":30,"recommended":12,"status":12,"createdAt":31},6819,"馆客多助力宜昌耀动乒乓球馆打造卷帘 + 灯光一体化自助方案","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20261109\u002FTFApeGJS1794193338306.png","自助乒乓球馆想要脱离人工值守，隔断卷帘、灯光的自动化联动是一大难点。馆客多通过软件对接升降机，实现耀动乒乓球馆用户下单之后自动升起卷帘，整套场地设备跟随订单自动运转，落地真正的自助运营模式。",132,"2026-11-09 11:03:19",{"id":33,"title":34,"coverImage":35,"description":36,"categoryId":10,"categoryType":11,"top":9,"viewsCount":37,"recommended":12,"status":12,"createdAt":38},6818,"2026年乒乓球馆SaaS系统和本地部署，怎么选","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20261109\u002FKBnRHGRC1794193212761.jpg","乒乓球馆SaaS系统",137,"2026-11-09 11:01:43",{"id":40,"title":41,"coverImage":42,"description":43,"categoryId":10,"categoryType":11,"top":9,"viewsCount":44,"recommended":12,"status":12,"createdAt":45},6817,"2026年乒乓球馆SaaS系统，小馆用得起吗","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20261109\u002FZXrRWSfj1794193090831.jpg","很多小馆老板一听\"SaaS\"就觉得贵：年年交钱，还不如一次买断。但实际算下来，小馆用SaaS往往比买断更划算，前提是选对方案。",133,"2026-11-09 10:59:50",[47,54,60,67,73],{"id":48,"title":49,"coverImage":50,"description":51,"categoryId":10,"categoryType":11,"top":9,"viewsCount":52,"recommended":12,"status":12,"createdAt":53},6095,"美容院会员流失严重怎么办？沉睡唤醒方案实测有效","https:\u002F\u002Ferp-image.yunvip123.com\u002F761f6cb0-1512-4d0e-a995-0bb583a8cd75.png","美容院会员流失率普遍在40%-60%。通过沉睡客户筛选、定向发券、电话回访、专属活动四步走，某美容院3个月唤醒了120+沉默客户，复购率提升35%。",4993,"2026-07-06 14:31:36",{"id":55,"title":56,"coverImage":57,"description":56,"categoryId":10,"categoryType":11,"top":9,"viewsCount":58,"recommended":9,"status":12,"createdAt":59},1283,"云上铺微信会员卡特色功能介绍","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2017121511261835851375.jpg",4990,"2017-12-15 11:22:46",{"id":61,"title":62,"coverImage":63,"description":64,"categoryId":10,"categoryType":11,"top":9,"viewsCount":65,"recommended":12,"status":12,"createdAt":66},6116,"美发店次卡管理怎么做？记错次数最伤顾客信任","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20260707\u002FmjWKAdhJ1783415683057.jpg","次卡管理最怕记错——多扣一次客户翻脸，少扣一次门店亏钱。用系统自动扣次，每次消费自动减次、余额实时可查，从根上解决这个问题。",4792,"2026-07-07 08:12:51",{"id":68,"title":69,"coverImage":70,"description":69,"categoryId":10,"categoryType":11,"top":9,"viewsCount":71,"recommended":9,"status":12,"createdAt":72},1305,"美发店免费会员卡系统","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2018013110423934386474.jpg",4604,"2018-01-31 10:22:46",{"id":74,"title":75,"coverImage":76,"description":77,"categoryId":10,"categoryType":11,"top":9,"viewsCount":78,"recommended":12,"status":12,"createdAt":79},6103,"美发店收银系统哪个好用？发型师都说这款顺手","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20260706\u002FWYRDzwkW1783325797577.jpg","美发店收银讲究快——剪完一个接着一个，收银慢了后面排队。发型师反馈操作简单的系统最受欢迎，云上铺美发版界面直观，开单收银3秒搞定。",4261,"2026-07-06 14:32:04"]